For this week (July 22nd-29th), I took images of typefaces featured in the Tate Modern Museum, my favorite museum thus far. This museum has a varied collection of traditional fine art (paintings, sculpture, etc.) and non-traditional art (interactive installations, technology, etc.) It is interesting to see the similarities between the way fonts are emphasized despite their medium.
1) Bob and Roberta Smith: Thamesmead Codex
Bob and Roberta Smith: Thamesmead Codex, Tate Modern, July 27th, 2022.
The Thamesmead Codex is a collection of works that serve as testimonies from individuals in the Thamesmead area. Though this is only one piece of the collection, all of the pieces consistently use this style to visually convey the written narratives. I particularly like the emphasized text that draws in the viewer's eye.
2) Jenny Holzer Blue Purple Tilt Artist Room
Blue Purple Tilt, Jenny Holzer, Tate Modern, July 27th, 2022.
Positioned dramatically in a large, white room, Blue Purple Tilt is a piece with 7 tall LED screens that depict messages. Given the quick-paced and flashing delivery of these messages, it is often difficult to decipher. Though not depicted by the still image, this type is always in motion. It is interesting that the meaning behind the work is attempting to read text that is basically illegible.
3) LOVE Sculpture by Robert Indiana
LOVE, Robert Indiana, Tate Modern, July 27th, 2022.
American Artist Robert Indiana is famous for his iconic "Love" statues that he began making around the Civil Rights Era to promote peace. This piece relies on bold, classic typography to send its simple, yet effective message. To create more visual interest, the "O" is turned slightly askew.
4) Study for Gates No. 4 by Chryssa
Study for Gates No. 4, Chyrssa, Tate Modern, July 27th, 2022.
Inspired by the neon lights of New York, Chryssa encapsulated the "S" neon signs inside of a dark plexiglass box to resemble the night sky. This piece also incorporates motion, as the signs flash back and forth. Aside from the additional movement from the flickering, the type itself has an edgy, angular aesthetic.
5) Martin Creed, Work No. 232: the whole world + the work = the world
Work No. 232: the whole world + the work = the world, Martin Creed, Tate Modern, July 27th, 2022.
Though this neon sign was originally created for the entrance of the Tate Britain it now resides at the Tate Modern. The meaning behind this piece may be seen as ambiguous: Some take the meaning as being positive (inclusiveness of art) some take the meaning as negative (irrelevancy of art). I really like the emphasis that neon signs add to the text, taking basic type and elevating it. It draws attention to a less-noticed space.
Comments